Innovate 2008 - Session 2

By creating a compelling experience in the areas of the weekend, Web and word-of-mouth, Seacoast Church has "found themselves" by catering to the sweet spot of who God has created them to be and accepting who they are not. Shawn shares how to help find that spot in your church rather than competing in a multiple personality beauty contest. This session is titled Brand Schizophrenia.

File Size: 22 MB